Documentary Films in the Hatfield Collection
Tough Guise : Violence, Media, and the Crisis in Masculinity
Call Number: HAT AV Video (DVD) BF692.5 .T675 2002Looks systematically at the relationship between the images of popular culture and the social construction of masculine identities in the U.S. at the end of the 20th century. Jackson Katz argues that there is a crisis in masculinity...
AffluenzaCall Number: HAT AV Video (DVD) HF5415.33.U6 A37 1997Uses personal stories, expert commentary and old film clips to illustrate the causes and consequences of consumerism in American society
Escape from AffluenzaCall Number: HAT AV Video (DVD) HF5415.33.U6 E4 2005Taking off where the documentary Affluenza ends, this television production shows ways individuals are combating consumerism and 'affluenza', including the voluntary simplicity movement.
The Merchants of Cool by Call Number: HAT AV Video HF5415.33.U6 M47 2001Explores the ways in which marketing firms and advertisers have focused their attention on today's American teenagers and the impact this has on youth culture
The PersuadersCall Number: HAT AV Video (DVD) HF5813.U6 P48 2004Examines the "persuasion industries" of advertising and public relations. Shows how marketers have developed new ways of integrating their message into the fabric of our lives.
Killing Us Softly 4: Advertising's Image of WomenCall Number: HAT AV Video (DVD) HF5822 .K54 2010Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity.
Slim Hopes : Advertising and the Obsession with ThinnessCall Number: Hatfield Library AV Video (DVD) HF5822 .S54 2002Explores the manner in which women are portrayed by advertising with the focus on thinness. Discusses the impact this portrayal has on the self images of women and girls.Stale Roles and Tight Buns : Images of Men in Advertising
Call Number: HAT AV Video HF5822 .S73 1988Presents a selection of images of men as found in consumer advertising. Raises questions concerning the definition of a "real man", his relationships, and the societal pressures involved.
Websites
- Conspicuous ConsumptionFrom Thorstein Veblen, The Theory of the Leisure Class: An Economic Study of Institutions (New York: Macmillan, 1902), pp. 68-101. From the Internet Modern History Sourcebook at Fordham University.
- AffluenzaAffluenza is a one-hour television special that explores the high social and environmental costs of materialism and overconsumption. Here you can learn more about the show, get an Affluenza diagnosis and check out resources for treatment.
- The Merchants of CoolA documentary from Frontline on PBS about the merchants of cool, the creators and sellers of popular culture who have made teenagers the hottest consumer demographic in America.
- Behind The Scenes: The Advertising Process at WorkReleased in 1990, this documentary captures the development of three advertising campaigns and illustrates the range and diversity of talent and expertise involved in the creative process via the advertisers and their ad agencies:
Johnson & Johnson's Acuvue Disposable Contact Lens
Kraft General Foods' Jell-O Gelatin Dessert
Coca-Cola Classic
Feature Films about Media, Consumerism and Culture
The Coca-Cola Kid (1985)Call Number: HAT AV Video PN1995.9.C55 C6 1986Becker, a wiz-kid marketing man, is sent to Australia to boost the famous soft drink's wavering sales. T. George McDowell is the ruling soda czar in this mini "pop monopoly." When Becker's offer to merge in the hope of tripling profits is rejected, an unlikely chain of events ignites ...
One, Two, Three (1961)Call Number: HAT AV Video (DVD) PN1995.9.C55 O585 2003James Cagney plays C.R. MacNamara, a brash, top-ranking Coca-Cola executive stationed in West Berlin. When his boss's harebrained daughter falls in love and marries a fierce young Communist, Mac must break up the union or risk losing his chance for advancement.
Thank You for Smoking (2005)Call Number: HAT AV Video (DVD) PN1995.9.C55 T416 2006Nick Naylor is a sexy, smart and charismatic spin-doctor for Big Tobacco who will fight to protect American's right to smoke. At the same time he is trying to maintain the idea of a perfect role model for his 12-year-old son...
What Women Want (2000)Call Number: HAT AV Video (DVD) PN1995.9.C55 W42 2001A cocky, chauvinistic ad agency exec (Gibson) magically acquires the ability to hear what women are thinking. He puts this to especially good use with his new superior (Hunt), whose job he was in line to get.
A Face in the Crowd (1957)Call Number: HAT AV Video (DVD) PN1995.9.D7 F14 2005An Arkansas hobo becomes an overnight media sensation. But as he becomes drunk with fame and power, will he ever be exposed as the fraud he has become?
Wall Street (1987)Call Number: HAT AV Video (DVD) PN1995.9.S87 W355 2007Tired of the view from his one-bedroom apartment, Bud Fox dreams of the luxury and power at the pinnacle of Wall Street investment banking.
Humanities and Fine Arts Librarian
Foreign Language Films
Chungking expressCall Number: Hatfield Library AV Video (DVD) PN1995.91.C5 C45 2000Two intertwined romantic tales take place inside the Chʻung-chʻing high-rise shopping center in downtown Hong Kong.
Zan BokoCall Number: Hatfield Library AV Video PN1995.91.M6 Z25 1988Tells the story of one village swallowed up by one of Africa's large cities and the change from agrarian society to a mass media culture.
Window to ParisCall Number: Hatfield Library AV Video PN1995.91.R8 O4 1995A young musician discovers a magic window which takes him from his rundown Russian apartment to the streets of Paris, where they loot and bring back Western goods into Russia.
El gran calavera. by Call Number: Hatfield Library AV Video PN1995.91.S6 G7 1992Satirical film exploring the themes of transexual humor, sexuality in advertising, the working class' comical exploitation of the ruling classes, and the link between Christian evangelism and hard-sell advertising.