Call Number: HAT AV Video (DVD) BF692.5 .T675 2002
Looks systematically at the relationship between the images of popular culture and the social construction of masculine identities in the U.S. at the end of the 20th century. Jackson Katz argues that there is a crisis in masculinity...
Call Number: HAT AV Video (DVD) HF5415.33.U6 E4 2005
Taking off where the documentary Affluenza ends, this television production shows ways individuals are combating consumerism and 'affluenza', including the voluntary simplicity movement.
Explores the ways in which marketing firms and advertisers have focused their attention on today's American teenagers and the impact this has on youth culture
Call Number: HAT AV Video (DVD) HF5813.U6 P48 2004
Examines the "persuasion industries" of advertising and public relations. Shows how marketers have developed new ways of integrating their message into the fabric of our lives.
Call Number: Hatfield Library AV Video (DVD) HF5822 .S54 2002
Explores the manner in which women are portrayed by advertising with the focus on thinness. Discusses the impact this portrayal has on the self images of women and girls.
Presents a selection of images of men as found in consumer advertising. Raises questions concerning the definition of a "real man", his relationships, and the societal pressures involved.
From Thorstein Veblen, The Theory of the Leisure Class: An Economic Study of Institutions (New York: Macmillan, 1902), pp. 68-101. From the Internet Modern History Sourcebook at Fordham University.
Affluenza is a one-hour television special that explores the high social and environmental costs of materialism and overconsumption. Here you can learn more about the show, get an Affluenza diagnosis and check out resources for treatment.
A documentary from Frontline on PBS about the merchants of cool, the creators and sellers of popular culture who have made teenagers the hottest consumer demographic in America.
Released in 1990, this documentary captures the development of three advertising campaigns and illustrates the range and diversity of talent and expertise involved in the creative process via the advertisers and their ad agencies:
Johnson & Johnson's Acuvue Disposable Contact Lens
Kraft General Foods' Jell-O Gelatin Dessert
Coca-Cola Classic
Feature Films about Media, Consumerism and Culture
Becker, a wiz-kid marketing man, is sent to Australia to boost the famous soft drink's wavering sales. T. George McDowell is the ruling soda czar in this mini "pop monopoly." When Becker's offer to merge in the hope of tripling profits is rejected, an unlikely chain of events ignites ...
Call Number: HAT AV Video (DVD) PN1995.9.C55 O585 2003
James Cagney plays C.R. MacNamara, a brash, top-ranking Coca-Cola executive stationed in West Berlin. When his boss's harebrained daughter falls in love and marries a fierce young Communist, Mac must break up the union or risk losing his chance for advancement.
Call Number: HAT AV Video (DVD) PN1995.9.C55 T416 2006
Nick Naylor is a sexy, smart and charismatic spin-doctor for Big Tobacco who will fight to protect American's right to smoke. At the same time he is trying to maintain the idea of a perfect role model for his 12-year-old son...
Call Number: HAT AV Video (DVD) PN1995.9.C55 W42 2001
A cocky, chauvinistic ad agency exec (Gibson) magically acquires the ability to hear what women are thinking. He puts this to especially good use with his new superior (Hunt), whose job he was in line to get.
Call Number: HAT AV Video (DVD) PN1995.9.D7 F14 2005
An Arkansas hobo becomes an overnight media sensation. But as he becomes drunk with fame and power, will he ever be exposed as the fraud he has become?
Call Number: Hatfield Library AV Video PN1995.91.R8 O4 1995
A young musician discovers a magic window which takes him from his rundown Russian apartment to the streets of Paris, where they loot and bring back Western goods into Russia.
Call Number: Hatfield Library AV Video PN1995.91.S6 G7 1992
Satirical film exploring the themes of transexual humor, sexuality in advertising, the working class' comical exploitation of the ruling classes, and the link between Christian evangelism and hard-sell advertising.