QUICK LOOK: Census for any community in the United States - default search is for the entire country, then you can search for a specific State, County, City, Town or Zipcode of your choice
What is the U.S. Census? What is IN the Census? What is NOT in the Census? (opens up separate WORD document) - background & overview of major components; and a brief example of using American Fact Finder
Books from the Hatfield Library on Designing Surveys resources to help you to design: survey instruments, writing survey questions, and how to administer questionnaires
How to Use the NS&MS / Nielsen Segmentation & Market Solutions database of US demographics & psychographics (opens up a separate LibGuide dedicated to that database)
How to Find Local Media; Newspapers, National magazines & Polls (detailed explanations)
Willamette University's own student newspaper, The Collegian is now full text searchable, going back to its first issue in 1875.
If you are familiar with the nuances, then here are quick links to directly access the major resources mentioned in that guide:
- Article authored by Shawn K. Stover titled "Changing Long Held Beliefs", from Skeptic. Published 2014. Volume 19, Issue 3, p 54-56. Click to retrieve from Academic Search Premier database.
- Article authored by Tanya Ryan titled "Green Intentions: An Exploratory Study on Advertising and the Environmental Movement", from Journal of Research for Consumers. Published 2014. Issue 26, p 76-105. Click to retrieve article from the journal's website.
- Press Release titled "Erdos & Morgan Releases 2015 Opinion Leaders Study", from Erdos & Morgan, Inc. Published December 15, 2015. Click to retrieve from Erdos & Morgan's website.
- "Opinion Leaders and The Economist: - Erdos and Morgan Opinion Leaders Study 2015." Published January 2016 byThe Economist. Click to retrieve this promotional brochure from The Economist's website.
- "Washington Post Rated as Top Source inside the Beltway" Published December 12, 2015 by News On News. Click to retrieve this promotional brochure from the News On News website.
Includes the following categories for Fall 2016 (PLEASE NOTE there is no item #10, nor item #14 in Fall 2016)
Includes the following categories for Spring 2016 (PLEASE NOTE there is no item #5 in Spring 2016)
Includes the following categories: